From Link Building Guide

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Making Link Offers by Phone/In Person

We recommend making link offers by phone - and sometimes in person - when sites will provide especially high value or you know that an individual is especially influential in his or her space. When making link offers by phone it's often best to leave links out of the conversation until later - perhaps not even in your first call. Focus on identifying informational needs and demonstrating your organization's authority and participation within the community.

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Link Acquisition Conversion Email Link Offers | Link Acquisition Conversion Manage All Follow Ups